London is the chosen host city for Europe’s SXSW Festival, the ultimate platform for innovation, discovery and creative convergence. Included in this year’s lineup:
Lotus Phaze
A genre-blending powerhouse bringing serious heat to the decks. Known for her hard-hitting, high-energy sets and track productions, she fuses everything from baile funk to breaks, gqom to jungle, Desi fusion to dubstep, and even trance — all in one seamless, high-voltage ride through global club sounds.
Genre: Electronic
Joyeria
Poland, a whisper then. Canada, a wider, emptier space. And then London, the city that swallows the unwanted, makes them its own peculiar ghost. Joyeria, he’d say with a shrug, ‘Nobody wants me,’ as if that were the simplest explanation for ending up amidst the pigeons and the rain. Fame, a bright, gaudy trinket, traded for the quiet hum of making his own strange noise. Expect a raw, honest performance that’s as thought-provoking as it is captivating.
Genre: Avant-garde & experimental – Indie – Noise – Post Rock
Rian Peters
Multi-talented artist, Juno Award nominee Rian Peters, was raised in Peckham, South East London, UK, before re-locating to Vancouver, Canada. Rian’s international perspective and wealth of life experiences shine through in his musical output- a fast-growing collection of richly written, vibrant songs that emanate authentic emotion.
Genres: R&B and Soul – Soul
Christopher Clarke
Hailing from Windsor, Ontario, Christopher is a dynamic harpist, vocalist, and music director whose artistry spans classical, contemporary, and experimental genres. From early collaborations with the Windsor Symphony Orchestra to premiering new works at London’s Guildhall School and BBC Radio 3’s Total Immersion series, Christopher has become a sought-after performer across Canada and the UK. Now a member of the 2024/2025 Dev Scheme with the London Musical Theatre Orchestra, they continue to push boundaries through innovative chamber projects and theatrical soundscapes.
Genres: Classical – Electronic – Experimental
Sam Louis
A genre-bending Canadian alt-pop artist making waves from Toronto to Los Angeles with emotionally charged soundscapes and standout performances. A winner of the Indigenous Music Award for Best Pop Album and a top 50 finalist on Canada’s Got Talent, Sam’s music has earned international recognition and major playlist placements on Spotify, YouTube, and Amazon. His debut studio album 8 Ball—praised by Billboard, SPIN, and Music Connection—cements him as a rising voice in modern pop.